Content Providers
What does RadioDNS do for radio broadcasters and content providers?
RadioDNS provides the link between what you’re broadcasting over FM, DAB, HD Radio (or other broadcast platforms), and what you can also provide over an Internet connection. This lets you combine the power of broadcasting to reach many people, in many places very cost effectively, and the power of the Internet to deliver enhanced or personalised content.
What kind extra services could RadioDNS enable?
In theory, anything you can deliver over IP. However, a service is only valuable if it can be received on a large number of receivers, so it makes sense to standardise some common requirements.
As RadioDNS only provides the linking information, three sub-projects currently exist within the RadioDNS project to create RadioDNS enabled applications for three common requirements.
RadioVIS specifies how to add visuals to radio. For instance, you could enhance an FM broadcast with text and images with playing now information, news, travel and commercials delivered over an IP connection to the radio. This is currently in use on the PURE Sensia.
RadioEPG allows broadcasters to publish information on programme schedules and the various ways that the radio station can be received. For instance, a radio could use information in RadioEPG to switch automatically between streaming and FM radio (and back again), and implement “universal presets” which would find your station anywhere.
RadioTAG provides a very simple framework for capturing interaction and relaying back to the broadcaster. For instance, capturing a button push during a song or commercial to allow the listener to find out more. TAG does not require the transmission of any meta-data over the air, which protects the value of it and allows it to be personalised for each listener.

