RadioDNS Hybrid radio seamlessly combines the strengths of Broadcast radio and the Internet.
Broadcast signals (FM, HD, DAB, DAB+) carry audio (and some data), but a device with an Internet connection (WiFi, 3G, 4G, LTE) can seamlessly connect to the radio station for multimedia and interactivity. It allows you to deliver an app-like experience of broadcast radio to the user
Why RadioDNS Hybrid Radio?
Broadcast radio has many advantages.
- Coverage is broad and consistent and managed by the radio stations
- Coverage limitations are already understood by listeners
- Broadcast spectrum is protected and regulated to ensure good quality of coverage
- Power consumption is much lower than streaming audio over mobile internet
- Broadcast receiver technology is mature, stable and low-cost
- But broadcast is only one-direction, without targeting, interactivity or meta-data
Broadcast is well suited for the mass-market ubiquitousness of radio.
Mobile Internet (3G, 4G, WiF) is transforming connectivity
- Mobile networks are not designed for the consistent data-rates required for live streaming
- Users are fearful of exceeding their data allowances and streaming flattens batteries quickly
- Broadcasters can’t influence the extent of coverage, which leaves gaps in important places (main roads)
- Streaming applications give a good navigation/discovery experience, but are proprietary
- But it’s the only way to provide targeted content and interactivity.
RadioDNS Hybrid Radio combines the best of both approaches, preserving all the value of broadcast radio and adding new functionality delivered in parallel over an Internet connection.
Devices without an Internet connection continue to receive radio exactly as they do now. Stations that are providing RadioDNS Hybrid Radio applications create a more contemporary and interactive experience of radio which is much more like an app, encouraging discovery and long times spent listening to ‘free’ music and entertainment.
Implementing RadioDNS Hybrid Radio
RadioDNS Hybrid Radio adds new, app-like, functionality to broadcast radio on your device.
RadioDNS is free for you to incorporate into your device, and it’s based on existing TCP/IP technology. RadioDNS’ standards are believed to be patent-free and can be incorporated at zero cost. (see note on Patents and Trademarks).
All specifications for RadioDNS applications are published. Applications have been designed to be lightweight and simple for CE devices to implement.
How to get started
You can incorporate RadioDNS Hybrid Radio functionality into your device by following these steps.
- Download our standards documents and look at our open source code examples/libraries
- Ask questions in our developer groups or contact us directly
- Incorporate RadioDNS applications into your device: no licences to sign or fees to pay.
- Apply to use our Trademarks on your device
Fair Use Policy
Broadcasters provide metadata and content using RadioDNS’ technical standards. RadioDNS is currently drafting a Fair Use Policy to help manufacturers understand what use of this metadata and content is likely to be approved by broadcasters. This is available to see and comment on here.
RadioDNS requires that contributions to our technology are made open or under a Fair, Reasonable, Non-Discriminatory and Zero Cost basis. With the visibility available to RadioDNS, we are not aware of any patented technology within our standards, but are unable to issue a disclaimer or guarantee.
RadioDNS Limited has registered the trademarks ‘RadioDNS Hybrid Radio’ and the RadioDNS Hybrid Radio logo in a number of countries. These trademarks are available for manufacturers to licence for free on devices that pass conformance testing. The conformance testing and trademark licensing will be introduced during 2016.
RadioDNS is a not-for-profit organisation that’s run by its members in the radio industry around the world. You can find out more about RadioDNS and how it’s organised here.